Socios to Feature Fan Token Awards for FC Barcelona and JuventusFC at Joan Gamper Trophy Final

Captains will exchange the digital tokens prior to the game.

First Fan Token Exchange On Field

The annual pre-season Joan Gamper Trophy from FC Barcelona will feature the first real-life crypto Fan Token exchange when the team hosts Italian side Juventus F.C. at the Estadi Johan Cruyff on August 8

Socios will sponsor the token which will be exchanged during the coin-toss just before the kick-off of the two European giants.FC Barcelona and Juventus FC both have partnerships with Chillz, the fan token run by

Football teams have a long tradition of exchanging team crests or pennants before matches and the move by Socios shows that they continually find ways to get their branding involved in football. 

Fans can help decide the phrase which will be imprinted on the token. There are three choices available for both teams. 

The Italian side has choices like ‘Forza Juve’ and ‘Fino Alle Fine.’ The choices for Barcelona are not too creative, and even feature a misspelling of the Spanish word for health: salud. Socios should have gone for something like ‘Més que un club,’ or ‘Visca Barça,’ which are official slogans of the team. 


Socios Fan Tokens

In order to vote, you will need a account and also need to purchase fan tokens of your team. Voting closes August 2nd and votes are capped at 200 tokens.

One Barça fan token currently equals around 18 Euros. One Juve token has a lower price at around 10 Euros, according to the Socios Marketplace. Both are currently some of the most expensive fan tokens in the marketplace.

The upcoming match between Juve and Barça will feature a wealth of on-field talent. Hopefully, we see the main captains––Lionel Messi and Giorgio Chiellini, each formidable leaders––exchange the first fan tokens on field. 

The showdown features another chance to see Messi play alongside superstar Cristiano Ronaldo, a sight becoming rarer each season. 

The two players are major attractions: Ronaldo recently won the Euro 2020 Golden Boot last month, meanwhile, Messi just won the Copa America with Argentina where he won player of the tournament.

The Joan Gamper Trophy is an annual friendly that began in 1966 to honor one of Barca’s Swiss founders, Joan Gamper. The match traditionally indicates the start of the Blaugrana season. For the first time ever, the friendly will feature both women’s teams. 

About Socios is the official crypto wallet and trading platform for some of the biggest sports teams in the world. The site is an innovative fan engagement platform that was created for the Chiliz blockchain. 

The Socios platform provides the owners of the fan tokens with access to voting rights in polls, VIP rewards, exclusive club, and sponsor promotions, AR-enabled features, chat forums, games, and competitions.

Follow Socios:

Website | Twitter | Instagram |

About Chillz

Chiliz is a payment and cryptocurrency platform, used primarily by sports teams, for blockchain-powered services and products. The model targets mainstream consumers with their $CHZ – the digital currency for sports and entertainment. 

Chillz first minted tokens in 2018 and is the exclusive currency used on the platform.

Follow Chillz:

Website | Twitter | Medium | Discord |

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